Stavroula Spyropoulou: search on Z-Library

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1

Sustainable Export Marketing Strategy Fit and Performance

Zeriti, Athina, Robson, Matthew J., Spyropoulou, Stavroula, Leonidou, Constantinos N.

Journal:

Journal of International Marketing

Year:

2014

Language:

english

File:

PDF, 293 KB

english, 2014

2

When and how does sales team conflict affect sales team performance?

Auh, Seigyoung, Spyropoulou, Stavroula, Menguc, Bulent, Uslu, Aypar

Journal:

Journal of the Academy of Marketing Science

Year:

2014

Language:

english

File:

PDF, 581 KB

english, 2014

3

Supply Chain Optimization and Planning in Heracles General Cement Company

Dikos, George, Spyropoulou, Stavroula

Journal:

Year:

2013

Language:

english

File:

PDF, 1.73 MB

english, 2013

4

Unpacking the Relationship Between Sales Control and Salesperson Performance: A Regulatory Fit Perspective

Katsikeas, Constantine S., Auh, Seigyoung, Spyropoulou, Stavroula, Menguc, Bulent

Journal:

Journal of Marketing

Year:

2018

Language:

english

File:

PDF, 743 KB

english, 2018

5

Environmentally friendly export business strategy: Its determinants and effects on competitive advantage and performance

Leonidou, Leonidas C., Fotiadis, Thomas A., Christodoulides, Paul, Spyropoulou, Stavroula, Katsikeas, Constantine S.

Journal:

International Business Review

Year:

2015

Language:

english

File:

PDF, 702 KB

english, 2015

6

An analytical review of the factors stimulating smaller firms to export: Implications for policy-makers

Leonidou, Leonidas C., Katsikeas, Constantine S., Palihawadana, Dayananda, Spyropoulou, Stavroula

Journal:

International Marketing Review

Year:

2007

Language:

english

File:

PDF, 185 KB

english, 2007

7

An examination of branding advantage in export ventures

Spyropoulou, Stavroula, Skarmeas, Dionysis, Katsikeas, Constantine S.

Journal:

European Journal of Marketing

Year:

2011

Language:

english

File:

PDF, 449 KB

english, 2011

8

Drivers and Performance Outcomes of Innovativeness: An Empirical Study

Lida P. Kyrgidou, Stavroula Spyropoulou

Journal:

British Journal of Management

Year:

2012

Language:

english

File:

PDF, 191 KB

english, 2012

9

Assessing the contribution of leading mainstream marketing journals to the international marketing discipline

Leonidou, Leonidas C., Barnes, Bradley R., Spyropoulou, Stavroula, Katsikeas, Constantine S.

Journal:

International Marketing Review

Year:

2010

Language:

english

File:

PDF, 257 KB

english, 2010

10

Integrating the smartphone into a sound environmental information systems strategy: Principles, practices and a research agenda

Leyland F. Pitt, Michael Parent, Iris Junglas, Anthony Chan, Stavroula Spyropoulou

Journal:

The Journal of Strategic Information Systems

Year:

2011

Language:

english

File:

PDF, 440 KB

english, 2011

11

Strategic goal accomplishment in export ventures: the role of capabilities, knowledge, and environment

Spyropoulou, Stavroula, Katsikeas, Constantine S., Skarmeas, Dionysis, Morgan, Neil A.

Journal:

Journal of the Academy of Marketing Science

Year:

2017

Language:

english

File:

PDF, 704 KB

english, 2017

12

Behavioral attributes and performance in international strategic alliances

Robson, Matthew J., Skarmeas, Dionysis, Spyropoulou, Stavroula

Journal:

International Marketing Review

Year:

2006

Language:

english

File:

PDF, 349 KB

english, 2006

13

Anxiety of dependency in international joint ventures? An empirical study of drivers and consequences of relationship insecurity

Matthew J. Robson, Stavroula Spyropoulou, Ali Bin Khalifa Al-Khalifa

Journal:

Industrial Marketing Management

Year:

2006

Language:

english

File:

PDF, 205 KB

english, 2006

14

The power roots and drivers of infidelity in international business relationships

Leonidou, Leonidas C., Aykol, Bilge, Spyropoulou, Stavroula, Christodoulides, Paul

Journal:

Industrial Marketing Management

Year:

2017

Language:

english

File:

PDF, 795 KB

english, 2017

15

Matching Modes of Export Strategy Development to Different Environmental Conditions

George Balabanis, Stavroula Spyropoulou

Journal:

British Journal of Management

Year:

2007

Language:

english

File:

PDF, 175 KB

english, 2007

16

Market and supplier characteristics driving distributor relationship quality in international marketing channels of industrial products

Dionysis Skarmeas, Constantine S. Katsikeas, Stavroula Spyropoulou, Esmail Salehi-Sangari

Journal:

Industrial Marketing Management

Year:

2008

Language:

english

File:

PDF, 340 KB

english, 2008

17

The role of corporate image in business-to-business export ventures: A resource-based approach

Stavroula Spyropoulou, Dionysis Skarmeas, Constantine S. Katsikeas

Journal:

Industrial Marketing Management

Year:

2010

Language:

english

File:

PDF, 298 KB

english, 2010

18

An Integrated Framework of Newspaper Advertising: A Longitudinal Analysis

Leonidou, Leonidas C., Spyropoulou, Stavroula A., Leonidou, Constantinos N., Reast, Jon D.

Journal:

Journal of Marketing Management

Year:

2006

Language:

english

File:

PDF, 320 KB

english, 2006

19

How Well are Business Schools Managing their Brands? A Research Note

Pitt, Leyland F., Berthon, Pierre, Spyropoulou, Stavroula, Page, Michael J.

Journal:

Journal of General Management

Year:

2006

File:

PDF, 618 KB

2006

20

What I say about myself: Communication of brand personality by African countries

Leyland F. Pitt, Robert Opoku, Magnus Hultman, Russell Abratt, Stavroula Spyropoulou

Journal:

Tourism Management

Year:

2007

Language:

english

File:

PDF, 213 KB

english, 2007

21

Price as a variable in online consumer trade‐offs

Karlsson, Ted, Pitt, Leyland, Spyropoulou, Stavroula

Journal:

Marketing Intelligence & Planning

Year:

2005

Language:

english

File:

PDF, 99 KB

english, 2005

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